By Phiwa Sikhondze
The Eswatini International Trade Fair (EITF) is set to host a free online training session on artificial intelligence (AI) in partnership with the Taiwan External Trade Development Council (TAITRA).
Titled “AI-Powered Digital Optimization,” this session will take place on August 27, 2024, from 10 a.m. to 1 p.m. It marks the first installment of this year’s EITF Business Seminar Series, which will feature additional physical seminars throughout the Trade Fair.
Siphesihle Nkhabindze, the EITF spokesperson, emphasized the transformative impact of AI on global business practices. “Artificial Intelligence is revolutionizing how businesses operate, particularly in the context of the 4th Industrial Revolution. This seminar will provide valuable insights into AI’s role in enhancing marketing efficiencies and other business strategies,” he said.
Nkhabindze encouraged those interested in learning about AI to register by August 25 through the link: https://tinyurl.com/2enpakb2. He also expressed gratitude to TAITRA for their support and for selecting a distinguished speaker for the event.
The seminar will be led by Chien Lee, the founder, CEO, and Chief Scientist of Spark Amplify, and an adjunct lecturer at Shih Chien University. Lee’s expertise includes AI strategy implementation for Fortune 500 companies and experience in B2B growth marketing, data-driven event marketing, AI-Powered Content Curation, and Strategic Management Consulting. He will offer practical strategies for integrating AI into business operations, drawing on his extensive industry knowledge to provide actionable insights for businesses.