By Avite Mbabazi The Eswatini Communications Commission (ESCCOM) recently launched a training for broadcasting personnel from…
Media & Marketing
WHY BRANDS HAVE SHIFTED TO MINIMALISTIC VISUAL IDENTITIES
LESS IS MORE. Local Brand Communications Specialists, Alex Fakudze and Maria Bucuane give insight into this…
PRISA ESWATINI TO HOST GRAPHIC DESIGN COURSE FOR PR AND MARKETING PROFESSIONALS
PRISA Eswatini states that the training will cover graphic design theory and the application of software…
STANDARD BANK LUJU FOOD & LIFESTYLE FESTIVAL ENHANCES BRAND VISIBILITY OF EXHIBITING COMPANIES
Exhibiting companies state that exhibiting at the festival has led to more brand exposure and authenticity…
BRANDS PAY TRIBUTE TO QUEEN ELIZABETH II: CLASS OR CRASS?
#ThisWeekInMarketing, our columnist, Mrs. Smith, weighs in on some local and international brands’ online tributes following…
THIS WEEK IN MARKETING: Dove’s #KeepTheGrey Campaign
Skincare brand, Dove’s latest advertising campaign is a shining example for marketers in Eswatini and brands…
NANA DLAMINI ON HER LOVE FOR DIGITAL MARKETING & ENTREPRENEURSHIP
Inside Biz caught up with the co-founder of digital marketing agency, DM Digital, Nolwazi Dlamini, to…
THE POWER OF PURPOSE-DRIVEN MARKETING
Our resident brand and marketing expert, Nqobile Simelane, breaks down the power of purpose-driven marketing in…
INFLUENCER MARKETING CAN HELP BRANDS GROW EXPONENTIALLY
Eswatini Meat Industries Marketing Communications Manager, Nqobile Simelane, notes that local influencers have done well in…