By Phiwa Sikhondze
Women Unlimited Eswatini, a non-profit organization that fights for women’s rights and gender equality, is partnering with ImpactHer, a non-profit organization that empowers African female entrepreneurs, to offer free digital skills training for women-owned SMEs in Eswatini.
The training programme will be held virtually and aims to enable participants across different fields and sectors to position themselves and their businesses by leveraging on the digital space and in turn reduce the gender digital divide.
The programme will focus on contributing to a more equitable business environment for women entrepreneurs and enhancing their contribution to economic development, as well as developing digital skills to assist successful women-led SMEs to scale their enterprises and build best-in-class businesses.
The benefits of the training include economic empowerment, as participants will be equipped with requisite skills that will expose them to new economic opportunities in a viciously competitive society, while also positioning them to build scalable businesses in the digital space.
After this training, participants will be eligible for follow-up training on essential topics, post-training business support, Google business profiles, digital marketing strategies, and professionally developed websites for selected interested participants.
The training requires no cost and is open to all women entrepreneurs in Eswatini who are interested in learning and growing their businesses using digital skills. To register, participants can use the link https://bit.ly/3Qif6jE.